our team

we partner with brands to connect where their consumers live.

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executive team

we didn't do the math, but believe us when we say we have a lot of years in our combined experiences.

Experiences in retail, design, strategy, brand, execution, communication. . . things that matter. Experiences that have shaped who we are and what we believe.

We love to work, partner, create, and deliver - and have fun doing it. We love all things brand and retail and want to share our passion with you.

RWOB executive team

David Ball

President

20+ years in retail services, entrepreneurial branding, business leadership, and team building. Passionate about animals, family, and having a good time.

Craig Clarke

EVP Design

20+ years as an industry leader in retail display and environmental design, customer engagement, and business leadership. Professional presenter and industry leader with experience through relationships with large CPG’s, hard good brands, and global/national retailers and product launches. Passionate about design, fashion, immersive experiences, architecture, water skiing fitness, and enjoying life!

Tom McAuliffe

VP

20+ years in Retail Operations, including Marketing, Branding, Fixturing, Sourcing, Construction and Design. 10+ years in Retail Services, including Special Projects, Sourcing, Installations and Construction. Passionate about family, travel, architecture, and design.

Angelica Zaledieski

VP CLIENT ENGAGEMENT

20+ years of experience in driving growth and full-cycle relationships with clients and operations teams. Experienced in the design, development, and delivery of in-store visual initiatives with a focus on long-term programs and permanent fixturing. Passionate about Stott/mega pilates, yoga, and hiking.

Susana Rosario

VP CLIENT ENGAGEMENT

10+ years of experience in custom permanent displays and fixtures from design to implementation. Proven track record with a wide variety of retail clients. Passionate about family, animals, and the great outdoors, including paddle boarding, skiing, cycling, and more.

Cory Nestico

DIRECTOR OF CLIENT SERVICES

10+ years in marketing and project management with a focus on delivering exceptional customer experiences. Experience working with the biggest brands in the world. Passionate about travel, live music, and collecting vinyl albums.

Jonathan Palmer

VP TECHNOLOGY & INNOVATION

25+ years of delivering retail technology solutions, including large-scale video wall installations, small screen interactive programs, tablet applications, and other experiential elements. Proven track record with a wide variety of brands and retailers. Passionate about family and sports, including Manchester United, the New York JETS, and the New York Mets.

Tuan Nguyen

DIRECTOR OF CUSTOMER ENGAGEMENT / INDUSTRIAL DESIGNER

20+ years of experience in designing and developing retail environments. 10+ years as a leading innovator in high-end cosmetic displays for several luxury brands. Passionate about family, skateboarding, and traveling the world.

Ryan Neal

GENERAL MANAGER

Diverse background with 20+ years in display and retail environment development, production, and installation. Highly driven and focused on delivering an elevated experience to clients every day. Always embraces challenge and can’t wait to see what tomorrow brings. Passionate about fast cars and basketball.

Peter Wang

SENIOR ENGINEER

10+ years in permanent display, structural engineering, prototyping, and production. Dual Citizen of the United States and Taiwan. Passionate about architecture, design, and baseball.

Matt Hurak

SENIOR DESIGNER

15+ years of industry experience with a focus on innovative design, project management, and customer service. Unique ability to initiate and manage a project through, design, development, and execution. Passionate about family, music, and tacos.

Patrick Short

INDUSTRIAL DESIGNER

10+ years of designing and developing creative point-of-purchase displays and marketing initiatives for brands and retailers. Routinely works with varying requirements to develop production ready designs that address current needs and highlight mindful opportunities in advertising, materials, and placement. Serial hobbyist dabbling in antiques, mechanical keyboards, and flavored toothpicks.

Kristen Arnold

GRAPHIC & DIGITAL MEDIA DESIGNER

10+ years of experience as a graphic and digital media designer. Highly skilled in print, digital media, and user experience. Passionate about animals, fashion, music, the environment, and family.

Josh Bray

ACCOUNT DIRECTOR

Experienced Account Director with 10+ years of experience in permanent and temporary display solutions. Skilled at managing projects from concept to completion for high-profile brands that consumers interact with daily. Passionate about spending time with family, camping, and other outdoor activities.

Tyler Botdorf

Project Manager

15+ years in retail and retail management. Dog lover, who enjoys camping and live concerts.

Michael Geremia

SENIOR DIRECTOR OF MANUFACTURING

40+ years of experience in POP manufacturing, purchasing, and project management. Highly successful team leader and project coordinator. Passionate about family, friends, cooking, and golf.

Andrew Geremia

PRODUCTION ASSISTANT

Experienced in model making, as well as CNC, laser, and edge milling machine operating. Mastercam and AutoCad proficient. Resident install expert. Passionate about sports, travel, friends, and family.

Nicole Wagner

ACCOUNT COORDINATOR

10+ years of experience in retail design and in-store experience. Expertise in project management and client engagement. Enjoys yoga and cooking, as well as spending time with family, friends, and her dog, Walter.

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Wherever brands and their offering connect with consumers and desires.

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